SterlingForte are a Dubai-based venture capital that wants to seed the next generation of startups from their region and from around the world.
The VC focuses on making strategic investments in new businesses that create solutions in education, manufacturing, and technology. We were tasked with redesigning their website so that it could help them achieve their business needs and continue finding innovative startups in need of funding.
Art direction
Content Strategy
Web design
Webflow Development
We wanted to present SterlingForte as a global change-maker but still keep the idea of where their original roots are. Designing the website in such a way that would appeal to different users and stakeholders was also a challenge that we needed to address in our process.
When drafting the first concepts for the website, we were very confident that we wanted to make something vibrant yet sleek and aesthetically pleasing. Our focus was on adding content sections that were animated and that’s why we decided to use Webflow and utilise its full potential when it came to motion design.
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